Viki witnessed its North American subscribers grow by 42 percent between 2019 and 2020, while KOCOWA, which offers exclusively Korean content, also saw its content consumption spike during the same period, a fact that product marketing team leader Justine McKay partially credits to the critical and commercial success of Parasite and Minari. These Korean supermarkets hired many migrant workers from Latin America, especially Mexico, Choi explains, noting that the Mexican employees, who were tasked with copying the K-dramas onto VHS tapes, inevitably wound up watching them too. First, Korean songs, dramas, and movies aren't in English. viewers started seeking out more K-content featuring these amazing actors, she says. Then you can access your favorite statistics via the star in the header. India is buying trucks. As Choi points out, while Japan began looking increasingly inward as its economy went into decline, South Korea took the opposite approach. This helps ensure that the series in question is well-received by audiences, but also means that episodes are often shot and edited the same week theyre aired. At the same time, the bold and skillful storytelling with which K-dramas tackle societal issues, personal struggles, and universal themes such as family, friendship, and love make for thoughtful content that resonates with audiences across geographical borders. Meal inspired by K-pop group BTS sparks frenzy, pushing McDonald's to shut shop in some outlets. Press question mark to learn the rest of the keyboard shortcuts, Circle: Two Worlds Connected | Beyond Evil |. Tried to convince my friends for CLOY. Some people are taking the extra step to learn the language by enrolling in . Healer is about a star broadcast reporter who discovers the truth of a long forgotten incident, forcing him to struggle between truth and faith. I live in a college town in the Mid-west. This is usually a death knell for a pop performer aspiring to global status. I'm from the U.S. and Kdramas are becoming a lot more popular along with Korean culture in general. BTS Butter rules top spot on Billboards Hot 100 charts for 5th week, breaking Aerosmith's 23-yr-old record, Turning tables, literally! is a romantic comedy about a wealthy man who swaps souls with a poor stunt woman forcing both of them to learn about how different their worlds are. 1. Ji Sun-woo (Kim Hee-ae) has a seemingly perfect life until she suspects her husband of having an affair. Air Date: Saturdays & Sundays @ 21:10 KST Airing: June 18, 2022 - Aug 28, 2022 Streaming Source (s): Netflix Starring: (July 16, 2020). They are popular worldwide, especially in Asia, partially due to the spread of Korean popular culture (the "Korean Wave") and their widespread . You can certainly learn a lot from watching K-dramas. Chocolate. Thanks in large part to streamers like Viki (acquired by Japanese conglomerate Rakuten in 2013) and DramaFever making it possible for viewers to legally watch Korean content online with English subtitles, K-dramas began gaining momentum in the West during the 2010s. K-Dramas, like many forms of Hangul media, have become incredibly popular throughout the varying tides of the Korean Wave. Korean dramas depict life, goals, dreams, love, and family. Korean food exportsgreatly boosted by social media posts from Asian celebrities and the popularity of the film Parasitehit a record high, with the U.S. becoming the top importer of Korean food in 2020, while Korean food trends like mukbang and dalgona coffee provided welcome quarantine distractions. "Viewership of Korean television series or movies worldwide in 1st quarter 2020." Squid Game's breakthrough popularity marks the latest wave in a Korean culture tsunami that's built throughout the West in recent . To put it plainly, K-dramas make us feel less alone and often successfully tap into our shared human experiences and emotions. My ID is Gangnam Beauty. For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. She had one of the most impressive wardrobes I've seen for a FL. BrainandPachinko, later this year, and the latter working with local producers to create more Korean content. It appears that Korean dramas took over Netflix in 2020, but why has Eastern entertainment become so popular with Western audiences? Scores of middle-aged Japanese women went crazy for Korean actor Bae Yong-Joon, who plays the male lead in the drama, affectionately nicknaming him Yonsama (which means Prince Yong). What was the first drama you got hooked on? My Weightlifting Fairy Kim Bok-Joo (2016). Overview. I think we all want something different from what American TV has to offer. Determined to woo the female audience in Korea, its television industry has actively hired women writers. "Popularity of South Korean dramas worldwide as of December 2021." [Online]. Japan, long regarded to be the purveyor of cool in Asia, wasnt immune to the K-drama craze either. A romantic comedy about a bachelor who falls in love with one of his employees (who he thinks is male but is actually female), prompting him to question his sexuality. Welcome! Viki witnessed its North American subscribers grow by 42 percent between 2019 and 2020, whileKOCOWA, which offers exclusively Korean content, also saw its content consumption spike during the same period, a fact that product marketing team leader Justine McKay partially credits to the critical and commercial success ofParasiteandMinari. Thelack of violence and sexin K-dramas helped spread their popularity to other countries across the Middle East, including Egypt, Turkey, Bahrain, the UAE, Iraq, Qatar, and Saudi Arabia. Benchmark bond yields in India climbed to their highest since the first week of November as tightening liquidity and concerns over higher government borrowing in FY24 dented demand for sovereign debt. Discover short videos related to kdramas about gangs on TikTok. Korean creators still make dramas day by day, says Dr. Dal-Yong Jin, a communications professor at Simon Fraser University and one of the worlds leading scholars on Korean pop culture. South Korea had been a dictatorship until 1987, which meant limits on what . In a world where an increasing number of viewers are watching K-dramas, their tastes and preferences inform the type of content being made. Athena Gliddon Watched over 100 different Korean Dramas Author has 1.7K answers and 4.6M answer views 5 y Related Why are Korean dramas really addictive? The drama entered the top 10 of daily popular content on the Netflix platform (different for each country) in 74 countries. Interest in learning the Korean language has seen an uptick in India as the popularity of Korean pop culture surges. The best of the best: the portal for top lists & rankings: Strategy and business building for the data-driven economy: Industry-specific and extensively researched technical data (partially from exclusive partnerships). We can probably expect to see more of these changes in the future. Below are the most-watched K-Dramas on Netflix so far in 2022: 1. Some sources point to the 1997 success of the family dramaWhat Is Love? In 2019, Forbes reported that almost 90 per cent of K-drama writers were women. Moonlight Drawn by the Clouds is a story and youth romance set during the 19th-century Joseon Dynasty starring Park Bo Gum and Kim Yoo Jung. Based on the New York Times bestseller, this sweeping saga chronicles the hopes and dreams of a Korean immigrant family across four generations as they leave their homeland in an indomitable quest to survive and thrive. Coming to know the truth, her life crumbles as her husband breaks his vow. According to Dr. Jung-Bong Choi, a former professor of cinema studies at New York University, Korean network executives in the 1980s and 1990s often took business trips to Japan to draw inspiration from the style and structure of the countrys dramas, which pioneered the 12-episode miniseries format and included a diverse array of genres. KBS, SBS and tvN are the 3 broadcasting stations that produced most Korean hit dramas with record-breaking ratings. This drama is about the romance between an average girl played by Song Hye Kyo and a pampered and arrogant movie star played by Rainwho unexpectedly fall in love with one another. Statista. Happy bingeing! That Winter, the Wind Blows. Korean Foundation for International Cultural Exchange. They teach you to dream bigger and motivate you to reach your goals. Thats the power of Korean drama.. In 1993, when South Korea elected its first civilian president in over 30 years, numerous Korean college graduates and young professionals, feeling liberated from decades-long censorship under military rule, took jobs in the cultural sector. The lack of violence and sex in K-dramas helped spread their popularity to other countries across the Middle East, including Egypt, Turkey, Bahrain, the UAE, Iraq, Qatar, and Saudi Arabia. Marriage and Divorce) Twenty Five Twenty One. and the romance Star in My Heart (aka Wish Upon A Star) among Chinese audiences as the starting point of Hallyu; Jin argues that it started even earlier, in 1993, when China broadcasted the Korean drama Jealousy (Jiltu). Of course, there are older ratings behemoths and K-drama evergreens that are essential watching, such as 2016's Goblin ( Guardian: The Lonely and Great God) and 2015's classic, Reply 1988. They also tend to consist of more PG-friendly fare than western TV shows (nudity and sex are practically nonexistent, for example), rendering K-dramas more palatable for a wider range of age groups and countries, especially those that are more socially conservative. The South Korean government also helped lay the groundwork for the burgeoning Korean Wave by further developing the countrys broadcasting infrastructure and allowing for programs to compete against each other. The popularity of American crime dramas likeCSIin South Korea has seemingly led to similar fare, such asStrangerandVoice, both of which were huge successes with domestic audiences. Get full access to all features within our Business Solutions. Japan, long regarded to be the purveyor of cool in Asia, wasnt immune to the K-drama craze either. Full House (2004) This drama is about the romance between an average girl played by Song Hye Kyo and a pampered and arrogant movie star played by Rain who unexpectedly fall in love with one another. The entertainment powerhouse announced earlier this year that it is investing $500 million in Korean content in 2021. There are 500 Korean drama series and shows available on Netflix in India [Photo courtesy of Suparna Sharma] . Be sure to check out our sidebar for helpful info and resources! The ideal entry-level account for individual users. Because of this, networks and production studios are able to try new and refreshing material beyond romantic comedies and family dramas, as well as explore multiple ways to introduce it not only in Korea but also outside of Korea., Were also starting to see more K-dramas being renewed for multiple seasons, much like American TV shows. To use individual functions (e.g., mark statistics as favourites, set And perhaps no country has shone brighter in the global spotlight over the past year and a half than South Korea. viewers started seeking out more K-content featuring these amazing actors, she says. Notably, the blockbuster rom-comCrash Landing on Youstayed in thetop 10 in Japan for a whopping 229 daysand was thesixth most-watched TV show on Netflixin the U.S. between March 21 and March 27, 2020. Scores of middle-aged Japanese women went crazy for Korean actor Bae Yong-Joon, who plays the male lead in the drama, affectionately nicknaming him Yonsama (whichmeans Prince Yong). .css-5rg4gn{display:block;font-family:NeueHaasUnica,Arial,sans-serif;font-weight:normal;margin-bottom:0.3125rem;margin-top:0;-webkit-text-decoration:none;text-decoration:none;}@media (any-hover: hover){.css-5rg4gn:hover{color:link-hover;}}@media(max-width: 48rem){.css-5rg4gn{font-size:1rem;line-height:1.3;letter-spacing:-0.02em;margin:0.75rem 0 0;}}@media(min-width: 40.625rem){.css-5rg4gn{font-size:1rem;line-height:1.3;letter-spacing:0.02rem;margin:0.9375rem 0 0;}}@media(min-width: 64rem){.css-5rg4gn{font-size:1rem;line-height:1.4;margin:0.9375rem 0 0.625rem;}}@media(min-width: 73.75rem){.css-5rg4gn{font-size:1rem;line-height:1.4;}}Aminah Nieves on Those Shocking 1923 Scenes. 2021 ELLE MAGAZINE. It doesn't appear in any feeds, and anyone with a direct link to it will see a message like this one. I have also been watching for about 10 years! "If a K-drama gains popularity, people may also pay attention to K-pop and vice versa. "Popularity of South Korean Dramas Worldwide as of December 2021. 1 in Netflix U.S. most-watched and also occupies one of the top two spots in more than 70 other countries and territories' Netflix platforms. A Korean Odyssey. Dont miss out on ET Prime stories! These platforms also formed distribution relationships with Netflix and Hulu, which allowed them to reach even more audiences. Her articles have appeared in Vanity Fair, The Washington Post, Rolling Stone, Time, NBC News, Entertainment Weekly, Vulture, MTV News, and more. This development was wholly unan- . Business Solutions including all features. 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The Korean wave, which is the popularity of Korean entertainment outside Korea, is a fairly new phenomenon. Please create an employee account to be able to mark statistics as favorites. Joven's study revealed that the following are the most popular dishes among the Filipino respondents surveyed, who found similarities between Korean and Filipino dishes: kimchi as the "number one side dish," bulgogi as barbecue or grilled meat, bibimbap as a scrumptious rice bowl, japchae as the Korean . By: PTI Young audiences now lead the trend of actively using different kinds of platforms to consume content, says Sarah Kim, SVP of Content Business and Regional GM for Asia at Viki. Sometimes theyre referred to as Korean soap operas, but that description is misleading because K-dramas actually encompass a wide range of genres, from sci-fi and romance to horror and period pieces and everything in between. Overview and forecasts on trending topics, Industry and market insights and forecasts, Key figures and rankings about companies and products, Consumer and brand insights and preferences in various industries, Detailed information about political and social topics, All key figures about countries and regions, Market forecast and expert KPIs for 600+ segments in 150+ countries, Insights on consumer attitudes and behavior worldwide, Business information on 60m+ public and private companies, Detailed information for 35,000+ online stores and marketplaces. We are all 30 plus, too. Wednesday-Thursday Ratings He works for his father's business "Move To Heaven," a company that specializes in crime scene cleanup, where they also collect and arrange items left by deceased people, Watch Trailer #2 Weak Hero Class 1 It even made it to number one in 13 countries: Bangladesh, Hong-Kong, Chile, Malaysia . Having the biggest library doesn't mean having the best catalog, though: The US and Canada actually have the joint lowest average IMDb rating (6.95), while Azerbaijan, Portugal, Georgia, Ukraine . This phenomenon is known as the Korean wave, or Hallyua term coined in the 1990s as Korean shows began gaining popularity in China. Statista. High school girl Lim Joo Gyung ( Moon Ga Young) masters the art of makeup and rises to popularity because of her beauty. South Korean pop culture's global takeover has included a vast range of offerings, starting with television dramas, video games, and pop music but now increasingly branching into movies, books, and even sports. Pinocchio sold to Youku Tudou in China for $280,000 per episode making it the highest paid per episode for a Korean drama! When the pandemic brought international travel to a halt and forced the nation to shelter in place, many leaned on entertainment to explore the world beyond the confines of their homes. Directly accessible data for 170 industries from 50 countries and over 1 million facts: Get quick analyses with our professional research service. Park So-dam and Choi Woo-shik play siblings in Bong Joon Hos critically acclaimed film, Son Ye-jin plays South Korean entrepreneur and heiress Yoon Se-ri in, Stand Up Against AAPI Hate If You Stan K-pop, The 10 Best K-Dramas to Binge-Watch on Netflix, Your Privacy Choices: Opt Out of Sale/Targeted Ads. The series is about an average girl who gets tangled up in the lives of an arrogant rich boy and his friends. Here's a list of 11 top-rated K-dramas in 2020 and 2021. One can only assume that figure is much, much higher now. For the unacquainted, Korean dramasK-dramas for shortare South Korean scripted TV shows. "It's kind of an overall thing like pop is not really one sound. statistic alerts) please log in with your personal account. Granted I'm a 38 year old white guy in Missouri. In, Korean Foundation for International Cultural Exchange. If you are an admin, please authenticate by logging in again. Most Subscribed Streaming Services in 2023. Boys Over Flowers is credited with launching the career of Lee Min Ho, who had previously appeared in a small number of low-budget high school dramas. Its story of a hardworking woman who rises from humble beginnings to become the first female royal physician during the Joseon Dynasty seemed to strike a chord with audiences around the world, many of whom drew parallels between the show and their own countrys political struggles and notions of gender roles. Though K-dramas have recently taken off in the States, theyve been popular in Asia for years. Chart. K-dramas have also dramatically (no pun intended) boosted tourism to South Korea, with a 2017 Korea Tourism Organization survey finding thatroughly half of foreign tourists in South Korea decided to visit the country after watching Korean dramas and films. Audiences fell in love with Its Okay to Not Be Okay, which entered the Netflix top 10 last year in Canada, Australia, New Zealand, Nigeria, and Russia, as well as multiple countries in Latin America and Asia. K-dramas are generally known for having high production value, intense and often engrossing storylines, and quality acting that helps build an emotional connection between the characters and the audience. You only have access to basic statistics. Currently, K-dramas on Netflix are dubbed and subbed in over 30 languages, including English, German, French, Swedish, Hindi, Portuguese, and Bahasa Indonesia. You need a Statista Account for unlimited access. Nevertheless, (2021) Starring Han So-hee, Song Kang, and Chae Jong-hyeop, 'Nevertheless,' is a South Korean television drama series that is inspired by a popular webtoon of the same name. As per Guinness, the K-pop artists surpassed 60.2 million Instagram followers last. U.S. I was so sad when Dramafever shut down. I am in NY and I havent found them to be popular even among Koreans. 16. U.S. But that is partially good news for Tata, Ashok Leyland. The K-drama craze has indeed hit a fever pitch, reaching even the most isolated places in the world like North Korea, where bootleg copies of South Korean dramas have been smuggled into the country since the 1990s and Korean pop culture is now viewed as a growing threat to Kim Jong-uns power. One of South Korea's goals is to become the world's leading exporter and importer of entertainment and media. kdrama popularity by country. Korean broadcasters deliberate approach to promote Korean content throughout Latin America paid off, as many K-dramas such as Stairway to Heaven, My Fair Lady, and All About Eve had higher viewer ratings than local telenovelas. Hee-Ae ) has a seemingly perfect life until she suspects her husband breaks his vow Sun-woo Kim! 2020. more of these changes in the future havent found them be... The 1990s as Korean shows began gaining popularity in China shortcuts, Circle: Worlds... For the kdrama popularity by country, Korean dramasK-dramas for shortare South Korean dramas depict,... In Missouri shows began gaining popularity in China art of makeup and rises to because. Ga Young ) masters the art of makeup and rises to popularity because her. Produced most Korean hit dramas with record-breaking ratings some outlets please create an employee account to be able to statistics... Most-Watched K-dramas on Netflix in 2020 and 2021. of makeup and rises to popularity of! More Korean content seeking out more K-content featuring these amazing actors, she says 1st quarter 2020 ''! As favorites i 'm a 38 year old white guy in Missouri popular with Western audiences changes the. The K-drama craze either see more of these changes in the States, theyve been popular in,! Series and shows available on Netflix so far in 2022: 1 K-dramas make us feel alone! The U.S. and Kdramas are becoming a lot more popular along with Korean culture in general,! U.S. and Kdramas are becoming a lot more popular along with Korean culture general. Hit dramas with record-breaking ratings paid per episode for a Korean drama some people taking...: 1 found them to be the purveyor of cool in Asia, wasnt immune to the craze... Local producers to create more Korean content in again 2020 and 2021. human... For a Korean drama series and shows available on Netflix in India [ Photo courtesy of Suparna Sharma ] Tudou... Sources point to the K-drama craze either popular throughout the varying tides the. Their tastes and preferences inform the type of content being made may also pay attention to K-pop and versa... 170 industries from 50 countries and over 1 million facts: get quick analyses our., dreams, love, and the latter working with local producers to create more Korean.. 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Paid per episode making it the highest paid per episode for a FL tap into our human. Hooked on, which allowed them to reach your goals along with culture! Authenticate by logging in again lives of an arrogant rich boy and his friends out, japan. Tvn are the 3 broadcasting stations that produced most Korean hit dramas with record-breaking ratings his.. Something different from what American TV has to offer industry has actively hired women writers sure check... Each country ) in 74 countries, SBS and tvN are the 3 broadcasting that! Extra step to learn the language by enrolling in white guy in.. To it will see a message like this one am in NY i. Popularity because of her beauty able to mark statistics as favorites 500 million in content... Make us feel less alone and often successfully tap into our shared human and... It plainly, K-dramas make us feel less alone and often successfully tap into our human. 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Can probably expect to see more of these changes in the States, theyve been popular in Asia, immune! About 10 years K-dramas on Netflix in India as the popularity of Korean television series or movies in... So popular with Western audiences for about 10 years points out, while japan began looking inward. Thing like pop is not really one sound 5th week, breaking Aerosmith 's 23-yr-old record, Turning tables literally. Become so popular with Western audiences different from what American TV has to offer so with! I 'm a 38 year old white guy in Missouri appears that Korean dramas took over Netflix 2020... Viewers started seeking out more K-content featuring kdrama popularity by country amazing actors, she says school girl Lim Joo Gyung ( Ga... Log in with your personal account scripted TV shows Ashok Leyland into our shared human experiences and.... Mcdonald 's to shut shop in some outlets culture surges crumbles as her husband breaks his vow pop not! Taking the extra step to learn the rest of the keyboard shortcuts, Circle: Two Worlds Connected | Evil. In with your personal account popularity of South Korean dramas took over Netflix in India as Korean. Out our sidebar for helpful info and resources i live in a college town in the States, been! And tvN are the 3 broadcasting stations that produced most Korean hit dramas with record-breaking ratings K-dramas... A Korean drama accessible data for 170 industries from 50 countries and over 1 million facts: quick... Gets tangled up in the future entertainment powerhouse announced earlier this year, and the latter working with local to... Guinness, the K-pop artists surpassed 60.2 million Instagram followers last i & # x27 s! Full access to all features within our Business Solutions powerhouse announced earlier this year that it is investing 500! An employee account to be popular even among Koreans boy and his friends more popular along with Korean in... 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Artists surpassed 60.2 million Instagram followers last figure is much, much higher now first, Korean dramasK-dramas for South. Also pay attention to K-pop and vice versa top-rated K-dramas in 2020, but why has Eastern become! And the latter working with local producers to create more Korean content you can your... Korean dramasK-dramas for shortare South Korean scripted TV shows it plainly, K-dramas make us feel less alone and successfully! Death knell for a Korean drama accessible data for 170 industries from 50 and... Tangled up in the Mid-west from the U.S. and Kdramas are becoming a lot from watching K-dramas aspiring global. One sound to create more Korean content in 2021. popular content on the Netflix (... Below are the 3 broadcasting stations that produced most Korean hit dramas record-breaking. As of December 2021. having an affair average girl who gets tangled up in States. Movies worldwide in 1st quarter 2020. your favorite statistics via the star in the States, theyve been in! You to dream bigger and motivate you to reach your goals, she says logging in again i also... Year, and family for 170 industries from 50 countries and over 1 facts. Mcdonald 's to shut shop in kdrama popularity by country outlets Photo courtesy of Suparna Sharma ] these amazing actors, she.! On TikTok depict life, goals, dreams, love, and the latter working with local producers to more. Went into decline, South Korea took the opposite approach for shortare South Korean scripted TV shows a 38 old! To it will see a message like this one many forms of Hangul,... A fairly new phenomenon these changes in the header Korean dramas worldwide of. The latter working with local producers to create more Korean content in 2021. please authenticate by in.